Glossary Item
1m
02.11.2023

Affiliate marketing

Affiliate marketing is a business model where individuals, known as affiliates, earn a commission by promoting and selling products or services from other companies. Affiliates search for products they enjoy, then promote them through various online channels such as websites, blogs, social media, or email marketing. When a consumer makes a purchase through the affiliate’s unique referral link, the affiliate earns a percentage of the sale. This marketing strategy benefits both the company, as it drives sales and increases brand exposure, and the affiliate, as they earn passive income by promoting products they believe in.

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